The 7 Best Marketing Project Management Software To See Top-Tier Success

The clever CoSchedule Marketing Suite is based on a marketing calendar, and we've had a great time while working on it. It has combined work organization, social media management, content marketing, and digital asset management features in a single suite for our convenience. This set of agile technologies is intended to give us total visibility into our operations by providing a single source of truth for all marketing activities. CoSchedule Marketing Suite also allows us to integrate all of the tools that we require daily together in one spot. Its work organization feature made a significant difference in our working environment and team communication, allowing us to better organize and automate our more complex operations.

- Verified Market Strategy Manager via Gartner

I've used Coschedule in several roles, and have always gone back to it. It's the only project management software truly geared towards content professionals working across multiple channels. There's always a missing integration or two that would be nice to have, but as long as you're on a mainstream CRM and CMS, then Coschedule is indispensable in creating cross-channel visibility for marketing stakeholders.

- Verified Content Marketing Manager via Gartner

The mobile apps are basically just the website thrown onto a mobile screen with zero regard for how the UI scales down. It's more often than not completely unusable. CoSchedule can be as custom as you want it and the team that manages enterprise customer service is a quick phone call away.

- Capterra Verified Reviewer

I found out that scheduling blog posts from CoSchedule doesn't work; I'll have to schedule it directly from WordPress to work. I realized that when I made a post and scheduled it to go out after a couple hours, only to find it saying "draft" in WordPress and "schedule" in CoSchedule.

- Abigail N., Capterra Verified Reviewer

New to small business ownership & needed to ramp up my social media/client posts - spreadsheets and notebooks challenging - times, tracking it all, who's next, etc. I searched "social media creation tools" and CoSchedule populated, as well as a few others. I looked at about 5 different sites and liked CoSchedule the best because of its ease, the calendar layout where you see what you've posted, who you've highlighted (clients), and the dates and times. I liked the free version but needed more than 5 posts per day shared between social profiles, so I bought a subscription. I love how easy it is to create social media messages. Pulling images and logos from the file folder is excellent, and finding those images and logos previously used is great - I don't have to keep going back to client files to grab them. All previous images and logos are right there to use again & freshen up. CoSchedule Calendar is a great tool to make social media posts easy. It's a couple of steps and boom, you have a post. I love that CoSchedule selects the best time to post. It is a great option. With CoSchedule, I can create personalized content for 3 of my clients in a matter of minutes and with my subscription, I can schedule my posts out for weeks. CoSchedule takes all the guessing & hassle out of social media posts.

- Scott C., Verified Publisher via G2

CoSchedule has changed the game for my Corporate Communications team! We have grown immensely over the past year and before CoSchedule, keeping up with our global and business communications simultaneously was a large issue for us. Now, our communication schedule and organization have never been stronger thanks to CoSchedule's many well-thought-out features, including tags, project types, color coding, campaigns, etc. Not only does CoSchedule aid in my team's visibility, but we also provide our local sites with insight by using the "Read Only Sharing" view. This allows them to coordinate their messaging around our calendar. Our communication cascade is the smoothest it's ever been! Lastly, I cannot talk about CoSchedule without shouting out their great customer service. When first introduced to the platform, I worked with a very knowledgeable Account Executive, who was easy to talk to and answered all of my questions... which I have to admit, I would often ask the same question more than once as I was becoming familiar with CoSchedule. They were so patient and eager to help! Now, I work with a phenomenal Customer Success Manager. We have consistent check-ins and she onboards new employees onto CoSchedule as the team continues to grow.

- Savannah B., Verified Content Strategist via G2

Optimizely B2B commerce allows businesses to create online stores and manage different operations like payments and inventory management. It helps businesses to acquire new customers by creating a seamless interface with multiple functionalities.

- Verified Transportation Strategist Via Gartner

OPTI B2B platform provided the breadth of OOTB functionality we needed. We are also able to build/deploy significant customizations and integrations to meet our unique business needs and UX requirements. They are rapidly developing and deploying feature/functionality improvements and updates which is both great but also presents some challenges.

- Verified Strategic Development and Transformation Leader via Gartner

On the whole support is helpful, documentation is somewhat hard to find, the model of using costly third party implementation partners is not ideal, we've also been heavily penalized for developing bleeding edge features that later on are found in the base product with the exception that we are just that much further from vanilla making upgrades difficult / costly. Also the incredibly expensive front-end architecture revamping for nearly no gain is a big ding.

- Verified Software Developer via Gartner

We've been using StoryChief for 5+ years, and as an agency with clients who focus on and benefit from content marketing, it has been an invaluable tool for us all. We especially like the built-in SEO guidance, readability analysis, and the fact that we can trickle-publish and syndicate our content to multiple channels over several weeks. Because Storychief is SEO savvy, the articles being syndicated to other websites all include a Google "canonical" tag, meaning the SEO ranking credit from all that traffic only goes to the original publishing website. Due to this form of backlinks buildup, we have seen articles quickly rank in the SERP (Search Engine Results Pages). We also like the ability to schedule social media campaigns as well. And the number of platforms that StoryChief supports and integrates with is huge.

- Juergen B., verified Creative Director via G2.

I value Story Chief because it allows teams to write great content thanks to its built-in SEO and readability scores. Content distribution is made simple with just one click; you can write posts for each of your articles and publish them to the channels of your choice or schedule them. Use the easy-to-use content management workflow to get your team on the same page with your campaigns. You can use images, videos, and rich media to make your stories stand out.

- Micheal S., verified Software Test Engineer via G2

No content workflow statuses/inability to really manage a pipeline. No live collaboration like Google Docs/Notion. Still trying to solve my problems. Needing an all-in-one content workflow tool to manage teams and publication schedules that can also publish to CMSs. Like GatherContent but not so clunky and restricted.

- Skyler R., verified CEO via G2

I'm using StoryChief with a really big team where we are going through many rounds of editing with multiple editors. Not being able to put "suggestions" but only comments makes it much slower to go back through and clean up versions. You also can't have more than one person editing a doc at one time. And with multiple rounds of edits, it's basically impossible to know "who's got the football" for us, so we had to implement a project management solution to keep track of that. So for us it's not ideal. But for a less complicated team, it would probably be great.

- Cassandra A., verified Digital Marketing Manager via G2

Without a doubt, Trello has been making improvements in the look and feel that show a minimalist and very functional screen, especially to distinguish different workspaces, which can be configured individually. On the other hand, the possibility of inviting workspace members is very practical and configurable from the beginning, so it's possible to keep a clean area when we talk about managing resources. And additionally, the templates option helps not to confuse projects with each other, which guarantees quick access when you have multiple activities from different areas.

- Verified IT Project Manager via Gartner

Trello is fantastic, simple to use, and packed with clever UX tools that make tracking and updating tasks fun. Our organization uses Trello frequently if something needs to be put together quickly. Trello is an excellent alternative to other free applications. Multiple projects may be planned, tasks can be pinned, work can be tracked, teamwork can be managed, and deadlines can be met very easily by this software. Among all the job management programs , it has the quickest and snappiest task sorting speed, and it still holds the top spot. Whether it's on the desktop app, the web app, or the mobile app doesn't matter

- Verified Product Manager via Gartner

I generally find that the use of Trello is causing us more confusion than it solves. It is trying to be a mix of several different tools and suffers in doing any one thing well.

- Verified Finance Treasurer via Gartner

Nice, but missing features such as timing. It has some date & time fields, but that's not enough. I miss the feature to select tasks by person being assigned to a task

- Verified Head of Operations via Gartner

We're using Airtable on a large campus-wide project. It's been extremely useful in bringing together teams across departments to plan inventory, logistics, and timelines for execution. Scalability and customization is very flexible, yet the learning curve can be steep for short-term applications.

- Verified Instructional Technology Director via Gartner

Airtable allowed us to fastly implement a data supporting tool for part of our internal operations and automate some processes. Its very intuitive and flexible data model allows fast implementation. Many integration options are also available, but we found some of them still poorly implemented.

- Verified Associate Professor via Gartner

Useful for general project management, but as a creative, I found the interface too static and not ideal for the projects I work on.

- Verified Graphic Designer via Gartner

Good fit for a small organization that needs a few centralized databases for external contacts. Overall pretty flexible and works as intended.

- Verified Financial Analyst via Gartner

Asana makes it incredibly simple to automate procedures, repetitive activities, and workflows that integrate with our other business tools. The graphical workflow builder in Asana makes it easier than ever to create custom rules, triggers, and actions. We use it to build up simple automation such as cascading due dates, assigning a task to the next person in the flow, checking a box, or informing your team via Slack when a project is completed, all the way up to the most complicated workflows that span dozens of users, tools, and tasks. Asana agile the project development cycle and lessened the overall cost and enabled us to deliver fully-featured products to our customers.

- Verified Senior Software Engineer via Gartner

A good agile product management tool with easy customization of kanban boards, backlog maintenance using different templates based on the usage. I have used this tool for my agile product to manage multiple sprint activities with different teams. I have used the free version, which suits for a small project by tracking daily activities, and there are paid versions with multiple integrations and much more features. Overall the experience of using this tool is great for a small team.

- Verified IT Services Team Lead via Gartner

Having used Asana, it seems like a very basic version of other tools in the same market. It is also very disconnected from other tooling areas making it harder to keep that unified view across the worksphere.

- Verified Head of Quality Assurance via Gartner

We enjoyed Asana but had some difficulties with scaling - the goal was to go company-wide, and the cost was prohibitive of what we had hoped for. The other issue is that it is not able to be personalized as we would like.

- Verified Retail Director via Gartner